Start up companies and for that matter companies that have already been established often fail to see the relation between proper branding and visual identity and the results they have on their bottom line. I do not say this because I run an online logo design company but rather because of facts and Read more [...]

A brand can have such a strong sense of identity that it’s almost possible to think of them as people. And why not? After all, a good brand has his own personality. He has his own voice and relationships. And once he’s out in the open, he can grow in some pretty unpredictable ways. If you like Read more [...]