Gaining media attention is one of the most powerful ways to promote your brand and get your logo design into the public eye. Unfortunately, this can be easier said than done. The media has little reason to talk about businesses, especially not in a positive…
New Heineken Brand to Come: Few beers pay as much attention to branding as worldwide alcohol giant Heineken. In keeping with this, the company seems to go through advertising and branding agencies the way many companies go through reams of paper. In a bold and…
London Underground Iconic Logo: The roundel logo used for the London Underground is perhaps one of the most recognized icons in London. Although this logo is seen just about everywhere in London, few people pause to think about the meaning or history of the image.…
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