With the Royal Wedding over and done, there is yet another event that offers promise for UK companies hoping to make an impression: the upcoming London 2012 Olympics. Almost every major corporation in the UK has found a way to tie into the sporting event.…
What snack could be more traditional and classically British than tea and cake? A Yorkshire café is offering a new interpretation of the British classic, both in their products and in their brand. The T & Cake logo design is as simple as can be—capital…
How is your UK small business taking advantage of the Olympic fever that is soon to overcome the country? If not, you are in the minority. There are so many ways to offer Olympic-related services and products that it seems almost silly not to do…
If you heard about a strange cube in Brussels on 1 April, you weren’t the victim of an April Fool’s Day joke. Appliance maker Electrolux is simply taking creative marketing to an entirely new level with their latest advertising campaign. This campaign features two ‘Cube’…
This question is one that is crucial to building any type of brand, and yet small business owners all over the UK would have trouble answering it. Before you make major decisions about marketing, branding, or even your logo design, you must know exactly who…
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