‘General Design’

Andrew Collinge, a national hairdressing company based on Liverpool, is going after a small salon Andrew Clifford Hairdressing in Mold for using its initials “ac” in the logo design.

According to BBC, the legal counsel of Collinge has issued a warning to remove the two-letter logo design on its salon sign and website because it creates an impression that Andrew Clifford Hairdressing is connected to this so-called “international ambassador” of the salon industry.

Moreover, Collinge will be forced to take legal action if they continue to use the logo design because it will “inevitably cause damage” to its business and reputation.

For owners Andrew White and Clifford Evans who are running a few salons in Mold for more than 10 years, they are disturbed about this incident for they never considered this would affect Collinge in any way. They are given 14 days to comply with the legal letter from Collinge.

When asked if this logo was intentionally copied from Collinge, White said this simple “ac” design came from his brother using a standard computer font.

Let this be a lesson for many entrepreneurs eagerly building their businesses and brands. Make time to review the logo design of your competitors and even other companies not connected to your industry.