‘Logo Design Articles’

Today I wanted to analyze a logo design project that we worked on the whole of past month called the The Butchers Block logo design. The Butchers Block is a butchers company based in London serving meat to individual restaurants and small trendy bistro type pub chains. Competing against the likes of William Rose, Nigel Fredricks, Select, Rare, also located in and around London, The Butchers Block wanted a simple and smart logo with maybe a trendy cupcake company type feel.
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All over the UK, companies are giving their stores ‘facelifts’, changing the appearance of their locations and even product packaging without making other, more substantial changes to the brand and logo design. This trend has to make small business owners ask themselves whether this strategy can be right for them. How effective are these modifications? Do they pay off enough to make a significant difference in the future of a company?
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While much has been written about British Food Logos and British Restaurant Logos, very little has been written about three very important logos to recognize when purchasing British pork products. Because the UK has higher standards for animal care than most of the European Union, local meats tend to be more expensive but also of generally higher quality. In this case, logo design is performing a very powerful social purpose: helping people to identify more humanely and safely raised British meat by looking for one of the following three logos.
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Nothing is as important to a beauty brand as public image. Because the business is basically selling a certain look, all visual parts of the brand must be en pointe. However, traditional marketing techniques are not always successful with this fickle, image conscious market. This means that beauty brands in London and the UK must find new and exciting ways to get their brand and their beauty logo design in the public eye.
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Having a logo designed for your business can feel like a confusing and overly complicated issue. However, it doesn’t have to be this way. Going through the logo design process can be simple if you keep the following factors in mind.
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