Sometimes rebranding means more than simply changing a logo design or redecorating. As we are seeing with once-flagging night spot SOUK, your policies can have a huge effect as well. On the surface, SOUK has always seemed to have everything going for it. Its location…
Pan-Asian and other types of fusion cuisine are white hot in London and in the UK right now, which is why is the perfect time for Inamo to offer its own type of fusion. In addition to having a menu filled with Asian fusion choices,…
If you like sitting down at night to That 70s Show and Terminator: The Sarah Connor Chronicles, you probably have noticed a change in popular UK television channel Virgin1. British Sky Broadcasting bought Virgin Media Television this summer and is in the process of rebranding…
How many adults in the UK have never used the internet? While most of us can’t imagine life with the World Wide Web, an astounding 9.2 million people in our nation have never been online—never. If these people knew what the other forty million of…
There are few UK banking and investment companies as well recognized as Pricewaterhouse Coopers. So why would a powerhouse like this change their name and logo design in one fell swoop? Pricewaterhouse Coopers—or PwC—is like any other business, trying to stay afloat in an economy…
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