Logo Design Blog

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New London Cupcake Bar Logo Design

Cupcake Bar Blurs the Lines Between Adulthood and Childhood Many think of cupcakes as a treat for small children, but Lola’s is changing that perception one bite at a time. This upscale cupcake bar with branches in Oxford Street (a short walk from our office),…


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A Classic British Logo Turns International

Jaguar, a lasting symbol of classic British luxury, has long been one of Britain’s globally best known brands. Seen in exclusive locales ranging from James Bond movies to the toniest country club parking lot, a Jaguar logo is synonymous with wealth and power, a maker…


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How Not To Brand

Branding is crucial to a business’s success, but many small business owners nonetheless cannot seem to build a cohesive brand. There are just a few common mistakes that cause this failure in the great majority of the cases. If you are having trouble building or…


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Branding for Social Change

Branding for Social Change: Five New Values that No Business Can Afford to Ignore The modern consumer is about more than products and services. Most people have pet causes that they feel strongly about and will do almost anything to support. By tying your brand…


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Rebranding the Wrong Way

Are you in need of a new and revitalized brand? If so, you are not alone. Yesterday we talked about rebranding the right way. Many businesses from tiny boutiques to multinational corporations are re-doing their brands to remain relevant to savvy, modern UK consumers. By…


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