Clothing Logo Design

UK Clothing Logo Designs London

Logo Designs are a huge part of what people choose to wear. While the cut of the clothing, the quality of materials, and the way it fits in with current trends is important, clothing logo designs are perhaps the most important aspect. Consider iconic clothing logo designs such as the Guess logo and the Armani logo. Clearly, many people all over London and the UK buy different brands of clothing for the label alone, assuming based on the information that the fashion logo designs provides that the clothing is stylish and well made. This means that clothing manufacturers have a lot to gain from having an attractive and eye catching logo.

There are certain shapes that are often seen in clothing logo designs. The triangle is one such shape; because it is the strongest shape in geometry, a triangular logo imparts a sense of strength. It also has pronounced corners that make it seem somewhat edgier than other shapes. Another shape commonly seen in clothing logo designs is the circle. This is because circles are inclusive and friendly, a feeling that many clothing manufacturers may want to portray. A swoosh or other wavy shape makes people feel that a brand is moving forward and constantly changing, which can also be a positive image for clothing makers who want to appear ever fashionable.

Images used in clothing logo designs are a little more complicated. Some, like the Guess logo, use an image that is related to the name, in this case a question mark. Others, like Lacoste, use an image that relates to the brand’s history. Abstract logos with images that do not correspond to a recognizable object are also very successful in the world of fashion. There are no rights and wrongs in clothing logo designs, as long as your logo is unique, attractive, and communicates key information to your target audience.

One last category of clothing logo designs deserves and honorable mention, and that is the text only logo. While this scheme has been used in almost every industry, nowhere has it found so much success as in fashion. In this case, the font and the color of the logo become everything, because they alone communicate information about the brand design. In the case of the iconic Kate Spade, a plain name in a Times New Roman font against a plain colorless background gives potential buyers the message that this is a classic, no-frills brand with conservative sensibilities.

The type of logo that is right for your boutique or clothing label depends entirely on you. As you can see, many different motifs have been used with great success. What’s important is that you have a professionally designed logo that communicates your message.

Are you the next up and coming clothing designer? Don’t hold yourself back by having an insufficient or unprofessional logo. Talk to a logo designer today about what type of image will draw in your target customers in droves and tell the world about your unique sense of style. Clothing logo designs can build or break brands.